Skate Canada p.r. shovels out bullshit and inanity by the bucketload, but in a real situation lies low. They can fall over themselves about Thomas Sabo but when it comes to updating the public on the status of a star attraction, suddenly everything's cryptic.
With the years and years of lies Scott and Tessa have foisted upon the public, and continue to foist upon the public, and with the season-long lie that was 2010-2011, the team has only itself to blame it's not taken at face value.
Jessica's "ankle problem" only contributes to the climate of fishy, considering she was a major element in Skate Canada's cross-platform bullshit dissemination strategy. I don't believe the two situations are connected, but they're each indicative of how SC operates in bad faith with the public.
I'm pretty sure Jessica isn't pregnant (Jessica is at least straining on pinterest trying to put that to rest) but am equally sure Jessica's ankle isn't why she's missing the Grand Prix.
Scott and Tessa have lied so much, the first thing you do when they announce anything is figure out where the lie is. What are they covering up?
Even if Scott IS injured; believing that he's injured isn't something you can take their word for.
He shuts down his fan page after keeping it up for a year; claiming he had no time. He's had "no time" (haha) for fb for more than a year and still it stayed up, but just before the season starts - bye bye. He also reminds us the exciting season is just around the corner.
Wait a beat. Oops, the season is delayed - they've withdrawn from Finlandia.
Did he know this when he shut down facebook?
What injury does he have? His back (all ice dancers and pairs guys struggle with back pain)? Is he practicing on which ankle he can limp most convincingly? You know they couldn't claim Tessa was injured, because everybody would believe it was shins, and going forward into the season Virtue Moir would be paranoid that the judges would see her as struggling on the ice even if she were skating like an angel. So if they needed to skip Finlandia, it had to be Scott this time.
Oops - update: "Slight" neck issue.
"It is disappointing not to go to Finland, but this early in the season we feel it was better to be cautious and careful. We have a long season ahead of us, and just don’t want to risk aggravating things by travelling and competing this weekend," said Moir.They do it like that. In 2010-2011 they were also just chomping at the bit to compete, also disappointed to miss TEB, SC, Canadians, but also had a long season ahead, felt it was better to be cautious and careful.
He might be injured, but it's not anybody's fault but theirs if they're not immediately believed. That's what happens when you lie more than you tell the truth, and lie when the truth would do just as well.
Scott and Tessa are stars and there are many disappointed fans who'd planned to attend Finlandia based entirely on their participation. It would be nice if these fans could trust the reasons they're to be disappointed and I certainly hope Scott and Tessa didn't decide to withdraw until recently. I hope they didn't know awhile ago but held back. They've done that type of thing before, and the paying public just has to eat the price of their tickets (and travel). We know where Scott and Tessa's priorities and values lie, and it ain't with the common skating fan or their hard-earned dollars.
Scott and Tessa should be huge stars for Skate Canada. They're stars, but apart from bragging rights, they've not done much for Skate Canada's bottom line, or for the public's interest in events produced by Skate Canada, and I think some of this goes to the shiftiness and lack of consideration towards the public where Virtue and Moir are concerned. It's been there from the start and I think the public feels a little burned.
After boasting about their promotional savvy in the run-up to Vancouver, Skate Canada failed spectacularly at converting gold medals/skating stars into increased public interest and enhanced revenue. As the blog has said a billion times, they have lost sponsors, and no matter how often they shove Thomas Sabo at us (is Kozy Shack now khopped liver?), Sabo is a minor sponsor a la Artistry, not the title sponsor that is key to the financial health of a thriving North American figure skating federation.
Scott and Tessa were supposed to generate a tidal wave of money for Skate Canada. They didn't.
It can't be discounted that Skate Canada just plain sucks at promotion.They're inane. They overestimate the public appeal of their obnoxious slate of directors. They promote everything but, you know, figure skating. They promote the IMAGE they want of figure skating - so we end up with hazy impressions that SC thinks something BOMBASTIC and DRAMATIC is afoot, but SC is sort of vague about the specifics.They promote their logo.They've decided to promote the living hell out of Paul Poirier and Piper Gilles.To me the two of them come across as a reverse drag team, but Skate Canada and their fans believe they come across as likeable and FUN. They're FUN. Are they a major skating competition ticket's worth of fun, or a let's fight about them on message boards type of fun? What does the bottom line say?
This is all very try hard and does a lot of skirting around the skating. Skate Canada does a lot of skirting around the skating in general. You'd think a skating federation staffed at the highest level by ex-figure skaters would have more confidence in the public appeal of the actual sport they represent, instead of constantly and desperately trying to promote-by-association.
They also had this plan in place to promote Scott and Tessa and they ended up strangled by it. IMO with Scott and Tessa wanting to lie, they should have promoted Scott and Tessa as the once-in-a-lifetime ice dancing team they are and left relationship stuff minor key.
I thought it was interesting that, in a recent FSU discussion, it was claimed SC didn't promote Scott and Tessa's relationship, and so why would Scott and Tessa want to stage a fake relationship instead in order to protect their privacy?
I must have dreamt the book promotion done immediately after the Olympics, promoted in every possible media outlet, pushed by everyone from Tracey Wilson to Debbi Wilkes to David Pelletier, a book that centered around their "relationship". I don't recall very many media questions about training and skating. It was all relationship. An entire radio interview with a prominent outlet was all about Tessa and Scott getting choked up, jaws set, faces grim, reliving an estrangement between them that never took place. An entire Ben Mulroney interview took place with the three of them barely able to discipline their snickers at the expense of the public (you think Mulroney didn't know the score? You think they didn't know he knew?).
WTF does FSU think promotion is? That's promotion. Why was the book out in the first place? PROMOTION.
While Skate Canada is objectively bad at marketing, the management of Scott and Tessa compounded this by not just being ineffectual, but actually backfiring, so the whole gold medal deal became bragging rights for SC and did nothing for the bottom line. They've been shifty from the start, and so Scott and Tessa withdrawing from Finlandia doesn't read as a legitimately cautious reaction to a normal athlete injury, but raises the question of more Scott and Tessa wannabe sleight-of-hand.
All this utter crap, all this ugly, because these two didn't want the public - at least officially - to know they were in love and together.